DR. JOACHIM VOLLAND
BICYCLES & E-MOBILITY
is Senior Advisor at HuaCheng since 2009. He has extensive experience and contacts in the European and German bicycle industry. From 2001 to 2009 Dr Volland worked in the management of Paul Lange & Co., the general agent of Shimano and other brands in Central Europe. His main areas of responsibility included beside Strategy, M&A and restructuring also the controlling and management of the distribution companies as well as the development of customer management, sales and marketing concepts. Prior to 2001, he held various functions within the Daimler Group headquarters as well as in Western Europe and the Middle East, including positions within the controlling division, executive office and business development division.
